Digital Marketing Associate Job Description


The digital marketing associate is in charge of managing an organization’s online marketing campaigns. They are responsible for overseeing a company’s digital advertising campaigns and programs, as well as developing and implementing an internet marketing plan to promote the web pages, social media outlets, and other internet sources. They are responsible for ensuring that the company’s online marketing campaign is running smoothly. Their tasks also include the creation of numerous promotional strategies for a firm’s brand and product. They should be able to use numerous methods and platforms to market the brands, such as analytics tools, search engine marketing, email campaigns, and social networks. Junior digital marketers support the marketing team with all tasks linked to digital marketing. Administrative work, market analysis, database updates, and writing material for social media platforms and websites are among the tasks.

Digital Marketing Associate Job Titles:

  • Digital Marketing Associate
  • Digital Marketing Assistant

Digital Marketing Associate Job Summary:

We’re searching for a driven and innovative performance social media marketer to help us achieve company goals and create exciting customer acquisition journeys using paid channels such as paid social, native advertising, and algorithmic display. Through digital marketing efforts, brand partnerships, and media management, the Online Marketing Associate will collaborate with the Brand Management, Marketing, and Content departments to help bring our marketing plan to life. You know how to acquire customers through advertising, create customer journeys, and use content optimization strategies. You should be familiar with paid social, search ads, and programmable digital ad techniques, as well as be up to date on industry platforms and abilities. You’ll collaborate closely with your digital advertising business and marketing teammates on the daily setup and execution of many of our online engagement and retention programs. You should also keep an eye on the firm’s social media profiles, which include Insta, Facebook, Pinterest, Tumblr, and LinkedIn.

Digital Marketing Associate Job Responsibilities and Duties:

  • Assist the marketing executive and staff with project management undertake admin chores to ensure that marketing operations run smoothly
  • Regular market research to understand market surveys
  • Use internet marketing analysis to collect data from the online and social media websites
  • Prepare marketing slides and plan sales promotions
  • Manage data, spreadsheets, and stock lists
  • Ensure that KPIs are met by managing and optimizing the program.
  • Know the idea of SEO services as well as how to enhance an image of a company using it
  • Formulate and maintain viable marketing strategies for the firm
  • Make use of numerous online tools for promoting the company’s e-commerce brand presence

Digital Marketing Associate Skills and Qualification:

  • Have a bachelor’s degree in media, business, or a related profession
  • Have at least 3 years of experience in a relevant sector
  • Have a solid knowledge of online analytics and site design
  • Be able to handle budgets and pay per click marketing
  • Have top-notch internet competency
  • Ability to multitask and prioritize tasks
  • Digital and online networking skills
  • Experience writing content and selecting material for a post on social media
  • Able to manage many responsibilities in a fast-paced atmosphere
  • Expertise in content marketing methods

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