Marketing Expert Job Description


Marketing expert employs in the sales and marketing department of an organization and they are responsible for developing, executing, and monitoring marketing programs across a variety of channels. Their job includes exploring the market, analyzing trends, and helping define an organization’s market strategy. They provide advice on how to reach the target market. They help with the coordination of various events such as trade shows and conferences. The job duties of a marketing executive include developing, implementing, and tracking various marketing programs like email, social media, digital campaigns, and events, coordinate with other internal teams to develop and monitor strategic marketing initiatives, analyze and report the performance and efficiency of campaigns, conduct market research and analyze the trend to identify new marketing opportunities.

Marketing Expert Job Titles:

  • Marketing Expert
  • Marketing Specialists
  • Digital Marketing Specialists
  • Marketing Expert (Part-Time)
  • Marketing Communication Specialist

Marketing Expert Job Summary:

We are looking to hire a successful candidate who has a degree in communication, marketing, business, or public relations. The successful candidate must have social/ digital media buying knowledge as well as strong analytic skills. The Marketing Specialist will support cross-functional marketing initiatives, including brand management, advertising campaigns, B2C local marketing strategy, and day-to-day public relations activities. This person will partner closely with marketing team members across marketing communications, social media, email, design, and digital advertising, as well as other corporate teams and sales partners on key initiatives. The marketing specialist will be responsible for driving brand consistency, building brand awareness, managing key projects to timelines and launch dates, and driving proper usage and strategy of local job advertising. The job duties include Develop an in-depth understanding of the company, business, and annual strategy, Serve as a brand expert and champion, helping to educate and engage employees, ensuring brand consistency, and upholding brand standards.

Marketing Expert Job Responsibilities and Duties:

  • Conduct market research to find answers about consumer requirements, habits, and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating activities in various areas
  • Liaise with external vendors to execute promotional events and campaigns
  • Coordinate with marketing and other professionals to generate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels

Marketing Expert Skills and Qualification:

  • Bachelor degree in marketing, communication, business administration, or related field
  • Must possess a minimum of 3 years of experience in a similar field
  • Strong knowledge of various marketing and analytical tools such as Marketo, Google Analytics, CRM systems, and content management systems
  • Skilled in writing and editing content with an attention to detail
  • Able to travel as necessary
  • Punctual, reliable and must have strong communication skill
  • Able to work in a team and produce quality output under tight deadlines
  • Strong verbal and oral communication skills
  • Self-motivated and strong analytical skills
  • Attention to detail, prioritization skill, and time management
  • Quick learner with a positive attitude
  • Maintain a strong relationship with key groups
  • Motivational and communication skill
  • An empowered team member, a process-oriented thinker

Leave a Comment